IMM Graduate School of Marketing Fees 2025 – Registration Fees

The IMM Graduate School of Marketing is one of South Africa’s leading institutions for marketing, business, and related fields of study. Offering a range of qualifications, from undergraduate degrees to specialized postgraduate programs, IMM is renowned for its comprehensive and practical approach to marketing education.

As prospective students begin planning for the 2025 academic year, understanding the IMM Graduate School of Marketing fees for 2025 is crucial. This guide will provide a detailed breakdown of tuition fees for different programs, as well as information about payment plans, financial aid, and additional costs that you may incur during your studies.

1. Overview of IMM Graduate School of Marketing

IMM Graduate School of Marketing has been providing quality education since 1966 and specializes in offering high-level qualifications in marketing and business. The institution’s qualifications are accredited by the Council on Higher Education (CHE) and recognized by industry leaders, making it a preferred choice for students aiming to build a career in marketing.

The school offers a wide array of qualifications, including:

• Undergraduate Degrees in Marketing
• Postgraduate Diplomas and Degrees
• Short Courses and Executive Programs
• Diplomas in Marketing and Business Management

IMM Graduate School combines theoretical knowledge with practical skills, offering programs that cater to individuals looking to enter the marketing profession or advance their careers.

2. IMM Graduate School of Marketing Fees for 2025

The fees for 2025 at IMM Graduate School of Marketing will vary depending on the program you choose. Below, we break down the approximate fees for undergraduate degrees, postgraduate qualifications, and short courses.

2.1 Undergraduate Programs

IMM Graduate School offers a variety of undergraduate programs in marketing and business. These programs typically last 3 years, depending on the course.

2.1.1 Bachelor of Business Administration (BBA) in Marketing

The BBA in Marketing is designed to give students a thorough understanding of business principles, marketing strategy, consumer behavior, and digital marketing. For the 2025 intake, the approximate fees are as follows:

• Annual Tuition Fee: R55,000 to R65,000
  This fee typically includes tuition, access to online resources, and course materials. Textbooks and other study materials may incur additional costs.

2.1.2 Bachelor of Commerce (BCom) in Marketing

The BCom in Marketing is another popular undergraduate option, combining marketing theory with practical business skills. The tuition fees for this program in 2025 are estimated at:

• Annual Tuition Fee: R55,000 to R65,000
  Similar to the BBA program, this includes tuition fees for all courses and access to the required study resources. Additional costs for textbooks and learning materials may arise.

2.1.3 Diploma in Marketing

For those looking for a shorter, more focused qualification, the Diploma in Marketing offers foundational knowledge in marketing strategies, consumer behavior, and digital marketing tools. This program is ideal for students who want to enter the workforce quickly or build a foundation for further studies. The fees for 2025 are as follows:

• Annual Tuition Fee: R40,000 to R45,000
  This fee generally includes all courses, access to online materials, and some practical sessions. Students may need to purchase textbooks and other supplementary materials.

2.2 Postgraduate Programs

IMM Graduate School also offers advanced qualifications for students who already have an undergraduate degree or professional experience in marketing. These programs are aimed at individuals looking to advance their careers in senior or strategic marketing roles.

2.2.1 Postgraduate Diploma in Marketing Management

The Postgraduate Diploma in Marketing Management is a one-year program that helps students develop strategic marketing skills and management capabilities. This program is ideal for professionals looking to move into leadership positions in the marketing field. The expected fees for 2025 are:

• Total Program Fee: R75,000 to R85,000
  This fee includes all modules, course materials, and access to online resources.

2.2.2 Master of Business Administration (MBA) in Marketing

The MBA in Marketing is a prestigious qualification that combines marketing expertise with advanced business management principles. The program is designed for experienced professionals who are aiming for senior management or executive roles in the marketing industry. The tuition fees for 2025 are projected to be:

• Total Program Fee: R180,000 to R200,000
  This covers all aspects of the MBA program, including modules, textbooks, online access, and additional resources for case studies and group projects.

2.2.3 Master of Marketing (MMkt)

The Master of Marketing (MMkt) is a specialized program focused solely on marketing, providing students with the advanced skills needed to lead marketing departments or set up their own consulting businesses. For the 2025 intake, the estimated fees are:

• Total Program Fee: R150,000 to R170,000
  This includes the cost of tuition, academic materials, and other relevant resources.

2.3 Short Courses and Executive Programs

In addition to degree programs, IMM Graduate School offers a variety of short courses and executive education programs for professionals who wish to improve specific skills or knowledge in marketing. These courses are ideal for individuals looking to specialize in areas like digital marketing, social media, branding, and strategic marketing.

• Short Course Fees: R5,000 to R35,000, depending on the course.

Some of the popular short courses include:

• Digital Marketing
• Social Media Marketing
• Branding Strategy
• Sales and Marketing
• Strategic Marketing Management

These courses are flexible and can often be completed part-time, making them suitable for professionals who are already working while studying.

2.4 Additional Costs

In addition to tuition fees, students may encounter a variety of other costs during their studies at IMM Graduate School. These include:

• Application Fee: IMM Graduate School typically charges a non-refundable application fee of R1,000.
• Textbooks and Study Materials: While online resources are included in the fees, students may need to purchase textbooks and other learning materials. Costs for these can vary but generally range from R2,000 to R5,000 per year.
• Software Licenses: Some programs, particularly those involving digital marketing and data analysis, may require students to purchase software licenses. For instance, tools like Adobe Creative Suite or Google Analytics might be necessary, with costs ranging from R2,000 to R8,000 annually.
• Graduation Fees: Graduation ceremonies typically have an associated fee of R1,000 to R3,000, which covers the cost of regalia and ceremony-related expenses.
• Accommodation and Travel: IMM Graduate School does not provide on-campus accommodation. Students living away from home will need to budget for rent, which can vary from R3,000 to R7,000 per month, depending on location and type of accommodation. Transportation costs should also be considered.

3. Payment Plans and Financial Aid

IMM Graduate School offers flexible payment options to help students manage their tuition fees. These options make it easier for students to pay their fees in installments and spread the financial burden over the course of their studies.

3.1 Payment Plans

• Full Payment: Students who choose to pay their tuition fees in full at the beginning of the academic year may receive a discount of 5% to 10% on the total tuition fees.
• Installment Payment: IMM Graduate School offers monthly installment plans for students who prefer to pay their fees in smaller amounts throughout the year. Installments are typically paid over 12 months for undergraduate programs, and over 6 to 12 months for postgraduate programs.

3.2 Financial Aid and Scholarships

IMM Graduate School offers a range of financial aid options for students in need of assistance. These may include:

• Student Loans: Students can apply for loans through financial institutions partnered with IMM, such as Eduloan and Standard Bank.
• Bursaries: IMM offers merit-based bursaries for students who demonstrate outstanding academic performance or financial need.
• Payment Extension: For students facing financial difficulty, IMM may offer an extension on payment deadlines or offer a customized payment plan.

Students are encouraged to contact the financial aid office at IMM Graduate School to inquire about available options and to ensure they meet the requirements for financial support.

4. How to Apply for Admission to IMM Graduate School of Marketing in 2025

The application process for IMM Graduate School is straightforward and can be completed online. Here’s a step-by-step guide to applying for the 2025 intake:

4.1 Step 1: Choose Your Program

Review the available programs at IMM Graduate School and choose the one that aligns with your career goals. Ensure that you meet the entry requirements for your chosen program.

4.2 Step 2: Submit an Online Application

Applications can be submitted via IMM’s online application portal. You’ll need to fill out the application form and upload the necessary documents, such as:

• A certified copy of your ID or passport
• Proof of your highest academic qualification
• A copy of your academic transcript (if applicable)

4.3 Step 3: Pay the Application Fee

A non-refundable application fee of R1,000 must be paid to complete your application. You can pay this fee via the online portal or by bank transfer.

4.4

Step 4: Await Admission Confirmation

Once your application is processed, IMM Graduate School will notify you of the outcome. If accepted, you will receive an official acceptance letter, and instructions for paying your tuition fees and registering for the program.

The IMM Graduate School of Marketing offers a range of highly respected programs in marketing and business management, with fees varying depending on the program you choose. Whether you’re enrolling in an undergraduate degree, a postgraduate diploma, or a short course, understanding the associated costs will help you plan effectively for your studies.

For more details about IMM Graduate School of Marketing fees for 2025, to view the full list of programs, or to apply online, visit their official admissions page: IMM Graduate School of Marketing Admissions.